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Epic games launches non exclusive program, will steam follow?

Epicโ€™s New Program | Non-Exclusive Model Sparks Steam Speculations

By

Tina Li

Jun 3, 2025, 09:50 AM

Edited By

Alex

2 minutes of duration

A digital illustration showing Epic Games logo and a gaming setup with consoles and computers, indicating a shift towards non-exclusive games
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A newly announced initiative by Epic Games that does not require exclusivity could potentially disrupt the PC gaming market. As conversations heat up, many wonder whether Steam will adapt in response to this move.

Context and Significance of Epicโ€™s Offering

Epic Games has recently rolled out a program aimed at developers that allows game publishers to distribute their titles without the constraints of exclusivity. This shift has caused a stir in the gaming community, leading to debates across various forums. The reaction highlights the ongoing rivalry between Epic and Steam, especially as gamers weigh the benefits of expanded access against loyalty to existing platforms.

Diverse Reactions from Gamers

Comments on this topic reflect mixed sentiments among players:

  1. Revenue Concerns: Some gamers believe that Epic's initiative could pressure Steam to reconsider their profit strategies. One user even quipped, "Are you suggesting that Steam should kill off their main revenue source?"

  2. Business Analogies: A notable comparison was drawn to fast-food chains, questioning if a giant like McDonald's would rapidly change operations based on smaller competitors.

  3. Player Loyalty: Many contend that the PC gaming community's allegiance to Steam runs deep. A user stated humorously, "Lol no, at least not while they know PC gamers will stay on Steam as Americans stay on iPhone."

"Why should they?" - Another comment that underscores a prevailing sentiment about Steam's steadfastness.

Key Insights on the Moving Landscape

  • Developers at the Center: Epic's model empowers developers by giving them more freedom.

  • Steam's Likely Stance: Steam may remain unperturbed, bolstered by its user base.

  • Industry Dynamics: If this trend continues, it could lead to an interesting shift in how platforms approach exclusivity deals in the future.

Whatโ€™s Next?

As this story develops, the gaming community waits to see if Steam will alter its course or continue business as usual. For now, players are watching closely, and the conversation is likely to evolve further in the days ahead.

Stay tuned for updates and insights on this unfolding situation.

Future Game Changer Predictions

Thereโ€™s a strong chance that Epicโ€™s non-exclusive model may push Steam to reevaluate its policies on exclusivity and profit sharing. Experts estimate around a 60% probability that Steam will implement gradual changes to its business model, especially as developers seek more favorable revenue splits. If several high-profile titles choose to shift their distribution to Epic, Steam may feel significant pressure to adapt, potentially leading to enhanced options for gamers and developers alike. The gaming community is already engaging in discussions about fairness and accessibility, suggesting that this shift could set a precedent for broader changes in the gaming industry.

A Fresh Twist on Historical Rivalries

In a surprising parallel, one might look to the music industry during the rise of streaming services in the early 2010s. Record labels once held all the power, similar to Steam's current dominance over PC gaming. However, as platforms like Spotify emerged, artists began to shift their allegiance towards broader distribution models, often at the expense of traditional labels. Just as those sites forced labels to adapt or risk losing talent, Epic's current initiative could ignite a similar transformation in how gaming platforms operate. This demonstrates that even entrenched players can shift when faced with a compelling alternative.