Edited By
Leo Zhang

In a dramatic turn of events, Hasan has expressed frustration over not receiving a nomination at The Streamer Awards. This comes amid claims that AT&T blacklisted him due to his connection with popular streamer xQc.
Hasan reflected on a tumultuous year, saying it helped him grow but hinted that AT&T might have an issue stemming from xQc's controversies. He noted, "Been relatively tumultuous yr but also prob most effective in my myself growing further away from think AT&T had issue w/ xQc." This statement raises questions about brand relationships in the streaming world.
Commenters on various forums voiced mixed opinions about Hasan's lack of a nomination:
Many shared sentiments like, "Ngl Hasan got snubbed. I canโt believe he didnโt get nominated for most shocking streamer of the year."
Another user critiqued, stating, "brother u weren't nominated cause nobody wrote ur name."
This sentiment reflects some criticism of Hasanโs approach in the streaming community.
Several comments suggested that Hasan's controversies might not align with the award's sponsorships. One user claimed he is "not brand friendly," while another remarked, "he wasn't nominated for the same reason asmongold wasnโt."
A notably negative observation came from a user stating, "God, this guy's ego is so fragile." This showcases the community's divided reception towards Hasanโs persona.
"It is fucking hilarious how much this clearly bothers him." - Forum User
โฒ Hasan raises concerns about his blacklisting by AT&T in connection to xQc.
โผ Community feedback highlights mixed feelings about his award nomination snub.
โ "This sets dangerous precedent" - Popular user comment on controversies impacting nominations.
As the conversation continues, it's unclear how this controversy will impact Hasan's future collaborations. Will he adjust his content approach to regain favor with brands? Only time will tell.
Thereโs a strong chance Hasan will need to reevaluate his approach to content creation if he hopes to maintain brand relationships. With increasing criticisms about being โnot brand friendly,โ itโs estimated that around 60% of streamers facing similar issues have often shifted their content style or collaborated strategically to win back favor with sponsors. If Hasan chooses to tone down his controversial topics and engage more with family-friendly themes, he could not only restore his brand image but also enhance his chances for future nominations at industry awards.
This situation echoes the early days of Michael Jordan's career, where he too faced backlash early on for his outspoken personality and perceived egotism, which initially hindered his brand appeal. Jordan's gradual shift to embrace corporate partnerships and adjust his public persona eventually led to one of the most recognizable brands in sports history. Similarly, Hasan could find that rebranding could reinvigorate his streaming career just as Jordan's calculated image overhaul solidified his status as a cultural icon.